Thursday 22 May 2008

Turnover Above Tradition?

A popular train of thought for many Liverpool FC fans concerns the apparently impending ownership change, and a new and improved attitude from the new investors, especially regarding money. If the American duo decide to sell to D.I.C. then I am in no doubt a large majority of fans and pundits would welcome such a move with open arms (as they did the last time), but I do not share the same naive theory (SOS DIC).
The overriding positive of this move would be the exponential increase in funding for the improvement of Liverpool Football Club on and off the pitch. Dubai is renowned for its lavish settings, luxurious infrastructure and expensive lifestyle as an oil rich nation. Therefore the investment branch of the sovereign country will pour countless millions of pounds into the club without hesitation. Clearly this assertion is totally unfounded and unrealistic. Fans are anticipating a revolution and an influx of world class stars flocking to the club and D.I.C. to continually bankroll such expenditure and be happy to do so as their CEO (Sameer al-Ansari) is a Liverpool fan... They intend to enter the lucrative Premier League market, borrow, invest and make a substantial profit. And this is substantiated with the published confidential documents revealing their 7 year plan in 2006. I am also apprehensive that this organisation would usher in widespread upheaval on all levels, irrespective of football matters, and treat us as a business acquisition and not as an institution for passion and dedication, compromising the integrity of the club.
It is commonplace, particularly among Liverpool fans who are steeped in a working class history, to ridicule and condemn the goings on at Chelsea FC. Roman Abramovich has used his personal wealth to buy and finance the club, and in doing so often spending massive amounts of money with a disregard for the clubs solvency. Fans undermine these methods in relation to winning the Premier League in 2005 & 2006 plus FA and League cups, and additionally question their fans allegiance and longevity. But would it not be blatantly hypocritical to encourage similar proceedings to occur here at Liverpool FC?
Another facet of the prospective takeover would result in the clearance of debt on the club, that the Americans have plunged us into (£350m + £28m interest each year). I assume the purchase of the club would include this figure and also allow for both Americans to earn a tidy profit. A company would not want to waste unnecessary millions on certain aspects of the club, and would therefore cull what they deemed disposable. They would introduce a totally new board of directors that would have questionable knowledge on the running of a football club and would want instant success for such a hefty price. Buying new players is a dangerous and unforeseeable investment, so funds for such assets would be limited and redirected towards a new stadium on Stanley Park. It would be integral to build it quickly and rush through plans in order to maximise profits, additionally imposing high priced seats, commodities and entertainment. The management would be under the highest scrutiny and if results were not going well, then large scale removals would have to take place (it was alleged they had lined up Mourinho for the vacated manager's office - which had to be publicly denied). Fans would become customers (and such an adoring following would provide a constant source of income) and the Liverpool brand would be plastered worldwide at often extortionate prices for merchandise. Fan power would be worthless as ruthless business people only make their mind up once, and street protests will fall on deaf ears (unlike the November Benitez parade over the Klinsmann debacle and the "As always I am focused on training and coaching my team" press conference).
It is widely known to Liverpool fans about the nature of business conducted by DIC and their representatives. David Moores had his reasons for not selling to them originally when they offered a higher price and forced a hostile ultimatum (as they have done with the current owners) which did not prove successful for them. Amanda Staveley of PCP Capital Partners represents D.I.C. and is the chief negotiator (mooted to replace Rick Parry if D.I.C. prove triumphant). Several attempts of varying complexities were offered to the pair, with the main deal involving D.I.C. becoming a minority share holder of 49%, buying out George Gillett. But this was rejected by Hicks after discussion and considerable exchange of communication. The co-owners have publicly stated the irreparable damage to their relationship, with Gillett choosing Canadian radio station "590 Fans" to express his derisive opinion on Hicks and upon receiving death threats from furious fans.
Staveley has been attributed to manipulation of the media (leaked comments, legal documents, personal correspondents) to engender both support from the fans and incite opposition and dissent towards Tom Hicks (which isn't too hard considering the mistakes he makes himself). This was seen to be a devious strategy being highlighted by Hicks, referring to D.I.C. as "masters of the British tabloid spin" and Staveley and her consultants directly who "put out misinformation" to "stir the pot of Liverpool", for example the fan on the board furore. Their latest plan is to purchase 50% equity of the club (the often rumoured veto clause will expire) and apply financial pressure to Hicks (who is reportedly being pressed by banks to sell who are pulling in their loans), making assurances of revenue for players and the stadium which could not be matched by Hicks. However he has expressed publicly that he is not willing to enter in such a partnership and via his Sky Sports News interview (dubbed the Fire-side Chat) has said intentions from D.I.C. to spend excessively to be untrue when in negotiations with them.
The recent anger over at Eastlands regarding their owner, Thaksin Shinawatra, culminates in his unruly decisions over the management, players and conduct at the club. It has be strongly rumoured he wants to sack popular manager Sven Goran Eriksson, hold a fire-sale of his whole squad and force employees in Manchester into Thai customary traditions. This is the man who not only passed the 'Fit & Proper Persons' test from the FA (there have been strong links of him controlling the nation by a dictatorship as PM and includes corruption, many human rights injustices and his exile and freezing of his assets) but also had a vested interest in owning our beloved club. Dubai is reported to be rife with human rights violations: delayed or withdrawal of payment, excessive working hours and poor working/living conditions, premature termination of services and repatriation blockades for thousands of immigrants, who labour on construction sites of real estate. I think Liverpool fans should become more educated on the background of prospective owners and learn from mistakes of ourselves and others. I would advocate us to be vigilant and careful with future dealings over the selling of our football club, and not blindly enthusiastic seeing only the pounds and dollars.

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